A native of Colorado, Rob spent much of his carreer building a chain of hardware stores and starting an award winning film and video production company. As his 3 children grew up, he got them all riding motorcycles together. His passion for motorcycles lead him to fight for motorcycle access on public lands as a volunteer with the Trails Preservation Aliance and the Backcountry Discovery Routes.
Rob has played an instrumental role in creating most of the existing routes and in 2016 became the Director of Route Development where he works with locals to develop new BDR routes. In recent years, Rob has also taken on the lead role in managing the BDR Documentary Films activites. Rob also transforms ideas from the trail into products for ADV motorcyclists through his Trailmaster Adventure Gear business.