Host a CABDR Film Screening

Make your dealership a stop on the North East Backcountry Discovery Route (NEBDR) movie tour. Every year, over 50 dealerships and motorcycle clubs throughout the country host BDR film premieres.

The NEBDR film tour starts February 1 through the end of May.

To guarantee your spot on the NEBDR tour, contact us with your preferred date today.


The North East Backcountry Route (NEBDR) is the 10th route developed by the BDR organization for adventure and dual sport motorcycle travel.

The NEBDR is a 1,300 + mile route that takes riders BDR-style through 7 states – from the PA/NY border to the Canadian border.

Benefits for Hosting a Film Premiere

Bring existing and potential customers into your dealership during the off-season for an exciting evening of adventure motorcycle entertainment.

Connect with the adventure motorcycling community, and help your customers plan their next adventure.

Increase sales by showing attendees the range of motorcycles, gear and accessories that are available to improve their next adventure ride, and become their source for BDR merchandise, including DVD documentaries and route maps.

Drive traffic to your dealership, get people talking about you and gain new followers by taking advantage of free marketing opportunities and ADV content included in your marketing kit.

Event ticket sales can cover the cost of the movie premiere fee.

Proceeds from the dealer movie premieres will benefit the creation of future BDR routes.


$250 fee includes:

  • Rights to show the film at your dealership/event;
  • NEBDR DVD & Map mailed to you;
  • Marketing/Social Media Support, including:
    • Pre-made event flyer with your logo as the Presenting Sponsor of the event;
    • NEBDR promotional images for your online use;
    • Film trailer to share with your audiences;
    • Event listing on the BDR website;
    • Event promotion on the BDR Facebook, Instagram, Twitter, and newsletter;
  • BDR Sales Merchandise — DVDs, Maps, decals, t-shirts — option to purchase at dealer prices through Touratech-USA and Butler Motorcycle Maps.

A BDR guest speaker can be arranged to present at your event at no cost. Dealer to cover the speaker’s travel expenses. 


To book your premiere night or for any questions and additional information, contact Inna Thorn at (206) 383-6233 or send us an email.

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